How Babies See Color: Gear for Every Stage

How Babies See Color: Gear for Every Stage

Collections crafted with purpose—for home, outings, and every stage in between.

In This Article

when do babies see color

Newborns start life seeing mostly in soft grays.

By one month, red appears.
Green and yellow follow by two months.
Around four to five months, most babies see a full range of colors—similar to adults.

As their vision develops, color helps babies focus, explore, and connect with their world.

At mima, we design with this in mind.
Every shade in our palette is chosen to support early development—while fitting beautifully into your home and lifestyle.

From nursery prep to travel, our four signature collections—
clarity & calm (white)
depth & definition (black)
warmth & grounding (neutral)
subtle shine (brushed metals)
—are made to grow with your child from the start.

Even small color shifts can shape how babies see and feel.
With mima, thoughtful design supports every stage.

clarity + calm

The Snow White collection is defined by light and simplicity.

The white palette brings stillness to early days—reflecting natural light and creating a soft backdrop for your baby’s first moments.

Strollers like xari max in snow white, creo, and miro (arriving this fall) offer sculpted silhouettes with a clean, modern finish.

The moon high chair in white-on-white, the flo Donut cooling seat, and the ovi suitcase complete a set of essentials that support both newborn calm and toddler discovery.

More than aesthetic, every material is chosen for ease.
The creo’s snow-white PU canopy, the smooth, wipe-clean moon trays, and the durable panels of the ovi are all made to handle life with children—beautifully.

Spills, weather, and daily messes aren’t setbacks.
They’re part of the journey.

Minimal. Intentional.
Made to lighten the load.

depth + definition

The Classic Black collection offers bold structure with refined contrast.

This palette plays with depth and shadow.
Black gear feels anchored, elevated, and quietly confident.

Matte finishes and textured fabrics—like the embossed creo black or zigi ebony—bring subtle dimension.
The striking silhouette of xari max in black holds presence without excess.

Complementary accents like the black parasol, moon high chair, and the zoom + zoom lite balance bikes round out a collection designed for families who favor minimalism and lasting style.

Coming October 2025, the miro compact stroller adds a new layer of detail with a black snake-patterned jersey pad—subtle, elevated, and globally inspired.

warmth + grounding

The Camel + Cream collection of soft neutrals brings balance at home and ease on the move.

This beige and mocha palette offers grounded warmth that fits seamlessly into modern routines.
Its neutral base feels soft yet structured—ideal whether you’re preparing for a girl, a boy, or waiting to be surprised.

Designed with longevity in mind, the tones and materials carry well across time and children.
A timeless choice for families planning to pass pieces down.

The xari max in camel and creo in mocha cream pair naturally with contemporary interiors.
The upcoming miro compact stroller will feature a coordinating mocha tone—ready for travel from newborn stage and beyond.

The moon white with a camel seat, along with zoom lite balance bikes in soft, earthy colors, invite comfort and exploration—from morning meals to outdoor play.

This palette grows gracefully—from one child, or one generation, to the next. 

subtle shine

The Champagne + Argento collection offers a soft shimmer of brushed metals and neutral elegance for everyday milestones.

This mixed-metal palette blends champagne, argento silver, and soft neutrals into a refined, celebratory mood—without formality.

From the xari max in black and gold with matching bassinet, to the moon high chair in champagne, and the ovi suitcase in argento—each piece is designed with intention.

These tones move effortlessly through milestones, offering everyday elegance that grows with your family.

design notes for growing minds

While minimalist tones offer calm, early development thrives on contrast and engagement.

Pediatric experts emphasize the importance of high-contrast visuals for brain growth, visual clarity, and early language development.1

Age-Based Guidance

Newborn–6 Months
Black, white, and gray are easiest to see.
High-contrast shapes and patterns help support focus and visual development.2

6–12 Months
Introduce rich hues like red, blue, yellow, and green.
These bold colors help spark recognition, curiosity, and sensory learning.

12 Months and Beyond
Blend soft tones—pale blue, cream, lavender—with bright accents.
This balance supports calm focus while keeping little ones visually engaged.

See the collections → 

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Sources and Further Reading
1NEI-funded study: Babies’ poor vision may help organize visual brain pathways. National Eye Institute. July 7, 2025. 1 https://www.nei.nih.gov/about/news-and-events/news/nei-funded-study-babies-poor-vision-may-help-organize-visual-brain-pathways
2Aggarwal, Nehal. How Colors Play a Role in Baby’s Development. The Bump. Updated February 18, 2024.
Medically reviewed by Dina DiMaggio Walters, MD.
https://www.thebump.com/a/colors-baby-development
Cook, Emily. Your Guide to Understanding Your Baby's Developing Vision. Parents. Updated July 7, 2025.
Medically reviewed by Natalie D. Muth, M.D.
https://www.parents.com/baby/development/physical/understanding-your-babys-developing-vision
Skelton, A. E., Maule, J., & Franklin, A. Infant Color Perception: Insight into Perceptual Development.
Child Development Perspectives, 16(2), 90–95. 2022.
https://pmc.ncbi.nlm.nih.gov/articles/PMC9314692
Valencia, Anna Maria. When Can a Newborn Baby See Color? Omega Pediatrics. May 21, 2025.
https://www.omegapediatrics.com/newborn-baby-see-color-developmental-guide
Experts explain how skipping screen time, studying infants’ brain growth may improve health, long-term learning.
The GIST, Cedars-Sinai Medical Center. June 20, 2025.
Edited by Sadie Harley, reviewed by Robert Egan. https://medicalxpress.com/news/2025-06-experts-screen-infants-brain-growth.html

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